Uplers Hiring For Google Ads Specialist – (Remote) at Ranchi ,  India

Primary Skills:

Adcopy Writing, Google Ads Certification, Bing ADS, Google Ads, Google Analytics (GA4), Google Tag Manager (GTM), Shopping Ads, Google Data Studio, Google Display Ads, Search Ads, WordPress

Scott Shorter PTY is Looking for: We are seeking an experienced Google Ads (and Bing) specialist to join our team. In this role, you will be responsible for creating, managing, and reporting on Google Ads and Bing campaigns. Additionally, you will engage directly with clients, providing them with updates and insights on their campaigns. The role may also involve supporting tasks for our SEO Director, such as editing WordPress websites, implementing changes based on keyword research, and assisting with copywriting.

Responsibilities:

• Develop and execute Google Ads and Bing campaigns across various platforms, including search, display, and shopping.
• Communicate directly with clients to understand their goals and provide regular updates on campaign performance.
• Utilize Google Analytics, GA4, and Google Tag Manager (GTM) to track and analyze campaign data, optimizing performance based on insights.
• Create compelling ad copy and CTAs for display ads, focusing on driving engagement and conversions.
• Collaborate with the SEO Director to implement website changes based on keyword research and SEO best practices.
• Assist with copywriting for landing pages and ads, ensuring messaging aligns with campaign objectives.
• Design and implement split tests to improve landing page performance and overall campaign effectiveness.
• Generate reports using Google Data Studio, summarizing key metrics and providing actionable recommendations for campaign optimization.
• Stay up-to-date with industry trends and best practices, continuously seeking opportunities to enhance campaign performance.

Interview Round Process:

The first round contains questions to cover fundamental google ads concepts, understand the candidates experience and to understand the candidate’s communication skills.

The second interview will follow up with a more robust query of the candidate’s knowledge.

This Role Requires:

• Minimum 4 years experience.
• Google Ads & Bing Ads advertising experience, across search, display and and shopping
• Google Ads certificationsare favourable but not necessary
• Comfortable with client-facing reporting
• Strong time management skills
• Great communication skills
• Excellent email etiquette
• Excellent written communication skills in English
• Must have knowledge of GA4, GTM, WordPress
• Experience devising display ads CTAs
• Experience with Google Data Studio is preferred
• Experience with landing page improvements and designing split tests
• Assisting with copywriting for landing pages and ads

How to apply for this opportunity

• Register or login on our portal & fill out the application form.
• Clear the given AI Screening (30 min) and Click on Apply to get shortlisted
• Once it’s all done, your profile will be shared with the client for the Interview round.
• When selected, just meet the client and get your exciting career started!

About our Client – Scott Shorter PTY:

Scott Shorter SEO & Digital Marketing was founded in June 2011 after recognising a long-standing demand in the market for a dedicated search offering. With no other priorities, our sole focus is on delivering search digital marketing results for our clients.Since its founding, Scott Shorter has grown steadily working with a number of prominent brands including Australia Post, Tyre Sales, New Homes Guide (The West Australian), HealthEngine (Telstra, Yahoo/Seven, The West Australian, Sensis), GolfBox, Scoop Publishing, WA Ballet, GMF Health and Quokka.

About Uplers:

Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. You will also be assigned to a dedicated Talent Success Coach during the engagement.

(Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).