
Lobo Staffing Solutions
Job Details
Qualifications
- Bachelor’s degree
Full Job Description
JOB Description
About Client: – Company (incorporated in 1996) is engaged in the business of manufacturing and selling wires and cables and fast moving electrical goods ‘FMEG’. Apart from wires and cables, company manufacture and sell FMEG products such as electric fans, LED lighting and luminaires, switches and switchgear, solar products and conduits & accessories.
No. of Requirements – 2
Education: Any Graduate
Experience:– 6 Months to 3 Years
Age: -.Below 30 Years
Job Summary:–
Responsible for Influencer management in his area. This includes driving new influencer onboarding and engagement, influencer level billing targets, driving premium/new products and tertiary sales, market working as per plan with regular touchpoints with tagged Influencers and retailers and providing timely market feedback to BDM
Business development
Identify, convert and engage new influencers as per targets
Provide timely feedback to BDM regarding market feedback around loyalty program, products etc.
Use marketing collaterals to demonstrate current and new product portfolio attributes with influencers / key retailers
Influencer management and expansion
Own Influencer engagement and targets for the area and ensure 100% adherence to plan
Ensure market working as per plan – influencer identification, verification, segmentation and enrollment. Influencer engagement as per defined frequency to drive tertiary revenue, understand need gaps and market best practices
Lead site visits for contractors in the area and drive conversions and engagement
Conduct regular electrician meets and contractor meets as per plan – discuss product portfolio, feedback/complaints around products or loyalty program, demonstrate product attributes, info. around influencer loyalty program, distribute gifts/product samples/brochures etc
Nurture and develop strong professional relationships with tagged influencers and key retailers – ensure consistent billings on app
Engage with key retailers to identify new influencers, push premium/new products, showcase on-ground product demonstrability and increase tertiary billings on retailer loyalty program. Also responsible for ensuring POSM material display, sharing marketing collaterals/brochures etc.
Process initiatives
Complete trainings as per the defined training calendar
100% adherence to KPI monitoring process
Salary Budget: – up to 25K in hand + TA + Incentive
Designation: – Market Support Representative
Location:– Ranchi
Employment Type: – Contractual
Payroll: – Lobo Staffing Solutions Pvt. Ltd.
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Job Summary
Posted On:
02-Oct-2023
Function:
Sales & Business Development
Industry:
Electricals, Electronics & Semiconductors
Location:
Ranchi
Employment Type:
Full Time