DG Digital Hiring for Search Engine Optimization Specialist at Patna, Bihar, India

We are looking for an SEO expert to manage all search engine optimization and marketing activities.

 

Key Responsibilities:

Keyword Research:

Conduct keyword research to identify relevant and high-traffic keywords.

Analyze keyword competition and trends to create effective SEO strategies.

On-Page Optimization:

Optimize website content, including meta tags, headers, and images, to improve keyword relevance.

Improve website structure, URL structure, and internal linking for better search engine visibility.

Off-Page Optimization:

Develop and execute off-page SEO strategies, including link building and outreach.

Build high-quality backlinks from reputable websites to improve website authority.

Content Optimization:

Collaborate with content creators to ensure content is optimized for SEO.

Create and optimize landing pages, blog posts, and other content to target specific keywords.

Technical SEO:

Identify and fix technical issues that affect search engine rankings, such as site speed, mobile-friendliness, and schema markup.

Competitor Analysis:

Monitor competitor websites and strategies to identify opportunities for improvement.

Benchmark website performance against industry competitors.

Analytics and Reporting:

Use tools like Google Analytics and SEO analytics platforms to track website performance.

Prepare regular reports on key SEO metrics and provide insights for improvement.

Algorithm Updates:

Stay up-to-date with search engine algorithm changes and industry trends.

Adjust SEO strategies accordingly to maintain and improve rankings.

Local SEO (if applicable):

Optimize the website for local search by managing local business listings and reviews.

SEO Audits:

Conduct regular SEO audits to identify issues and opportunities for optimization.