K P Automobiles Pvt Ltd
– To drive continuous improvement through existing customer feedback systems.
DUTIES AND RESPONSIBILITIES:
– In-charge of customer care back office.
– Accountable for CCCF management, MIS, concern age analysis and other reports.
– Analyze root causes for dissatisfaction and driving corrective and preventive actions.
– Accountable for keeping high standards of housekeeping in customer interaction areas (e.g. Reception, Customer Lounge, etc.)
– Drive service marketing activities through tele-calling to improve vehicle retention.
– Planning customer events/clinics to build strong relationships with customers.
– Pareto analysis of customer concern by using 7 QC tools.
– Upkeep of process circular file and sharing with all concerned
– Manage and direct the telecall team and customer satisfaction survey every month.
– Obtain NPS (Net Promoter Score) and Customer satisfaction score for each franchise
– Derive the VOC (Voice of customers) and infer Kaizen activities contributing to continuous improvement on procedure and processes in the customer interface.
– Promote customer interaction and collect Feedback forms; identify suggestions and pain points from customers.
– Continuous communication with departments to convey customer feedback (suggestions / pain points / positive points).
– Proactively strive actions based on customer feedback.
– Conduct and lead complaint resolution meeting weekly and kaizen meeting monthly.
– Conduct Customer care staff meeting every quarter;
– Organize behavioral and technical training for c care staff in co-ordination with ALC and STC respectively.
– Co-ordinate with TMC (through Divisional office) and maintain MIS data to respond as and when needed on CRM parameters)
– Upload CR data for CR awards periodically in co-ordination with D.O.
– Organise Annual CR champion competition Event to identify CR Champion of the year, as per TMC guidelines and direction.
– Managing ISO QMS requirements of Customer care department.
Qualification And Experience:
1. Engineers in any discipline with Management qualification with around 10+ years of experience with a leading Automotive OEM’s CRM department. Age 32-40.
2. Should possess technical expertise with CRM and analytical tools / systems.
3. Knowledge on Warranty policy, warranty norms by Principals
4. Service regularity requirements
5. Expertise on Customer Survey; Formation of questionnaires
6. Data sampling
7. Allocation to staff
8. Inference of VOC.
9. Hands-on experience Customer Surveys
10. Through an understanding of the NPS and CS index.
11. Identifying Kaizen activities and follow up.
12. Expertise on SAP C4C
13. M.I.S Data