Husk Power Systems Hiring for Husk Power Systems – Vice President – Marketing at Patna, Bihar, India

Are you a determined and friendly professional with an advanced understanding of human behavior and a desire to help consumers find exactly the right product or service to suit their needs? Are you a stellar communicator and story-teller? Would you like to pioneer new marketing strategies that will unlock the vast potential of the rural customers in India and sub-Saharan Africa? If so, you might be a great fit for our company.

• The ideal candidate for this position has a positive attitude, a tireless work ethic and an insatiable appetite for growth.
• Husk is seeking an experienced leader for the role of Head of Marketing in India.
• This individual will play an integral role in the creating company-wide Go-to-market strategy, designing creative campaigns, benchmarking performance of all campaigns, effectively utilizing marketing analytics and ultimately driving the initiatives responsible for attracting potential customers as well as retaining existing ones.
• The candidate is expected to drive sales through effective digital, social and offline marketing, manage and motivate the team under them, handle all third parties effectively.
• The candidate is expected to analyze daily, weekly and monthly results, spot trends and act on them quickly. We are looking for someone who has a solid experience in managing customer relationship and loves to grow customer satisfaction.

What This Will Entail

The VP of marketing will own and drive all aspects of:

• Market Research
• Leading GTM for products and business verticals
• Creating brand, awareness, interest funnel: digital and offline
• Customer referral, retention, loyalty
• Content and communication strategy
• Driving campaigns and offers
• Developing network with external relevant parties
• Driving analytics based business decisions
• Owning customer satisfaction and customer delight metrics
• Finance and budget management

Who Should Apply

• Bachelor’s degree is required;
• MBA in Marketing from Tier 1 institutes is strongly preferred
• 10+ years of total experience in Consumer Marketing function (B2C) with 5+ years in digital marketing across FMCG, rural retail or E-commerce industries
• Strong in story telling and have excellent communication skills in Hindi and English
• Analytically inclined individual with ability to run numbers to determine ROI and effectiveness of campaigns
• Passion for rural development
• Influential Leader. Knows how to build, communicate and defend a position and has a demonstrated ability to engage and influence others-up, down and across-to effectively lead.
• Team and third party stakeholders management experience in high growth organizations

(ref:iimjobs.com)